El Camino

It is focused on developing a tool to help young people in the final part of their secondary school studies, a key moment in their lives. It can equally apply to young graduates who find themselves regularly shifting between potential career paths and need help focussing and defining their vision of the future.

Whilst discovering this vision of their future based on our model of Coaching, they can rely on this tool for many things: to help define what they want to achieve going forward in life, what they wish to study, what type of job they would eventually like to have, what their dreams are, but above all, what steps are needed to achieve this.

We think that it is really important to make this idea work as a personal testimony, based on the accounts of friends, family and colleagues, the people that are just about to graduate from school and choose a career, facing uncertainty and doubts about what to do with their lives. What do I want to achieve and what is my dream? Very often, the pressure of these questions can influence one to pursue a career that doesn’t in fact suit their needs or wants, nor in fact their personality.


Our guide focuses on two aspects, the Personal and the Professional. For the first of these, essentially the person identifies what their dreams are and what steps there are to help them achieve these, ultimately then putting them into action, making the personal commitment and thus taking charge of their own lives. Regarding the second aspect, this is designed to prevent users from giving up on a career or changing from one to another or equally stopping studying for a lack of interest or motivation.


In the guide we have designed a deductive methodology using our ‘Impact Questions’; through these, young people will be able to self-reflect and explore themselves and ultimately visualise and direct their future with a different perspective. This way they can determine or deduce what they really want based on their beliefs, tastes, aspirations and goals, eventually setting a path to realise it.

A further element of the analysis carried out by the students is based on a formula for the Definition of Activities. This part uses the model for defining profile competencies (MPC) from the company Alfredo Paredes and Associates and is followed by applying the Likert Scale to determine a single career option to choose.

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